The Work

eBay - Trade Nights Across America

Cross-country event series and social campaign to bring card collectors together as category leaders and bridge online and offline collecting.

Across stops, we partnered with local card shops and eBay sellers to meet the community where they're at, reinforcing affinity and top of mind  awareness, and holding true to eBay’s DNA of empowering our community.

eBay - National Pokémon Day

Creator partnerships and owned assets surrounding National Pokémon Day to highlight eBay as the go to destination for all Pokémon Collectibles. Celebrate the cards that make up the Ultra Rares of Temporal Forces and Paldean Fates, and their retro counterparts.

eBay - Super Bowl

Creator partnerships featuring an elite duo, Victor Cruz and Scott Hanson, to highlight eBay as the go to destination for sports trading cards and memorabilia.

Across Instagram, TikTok, and YouTube our pros highlighted elite NFL inventory reinforcing eBay’s reputation as a trusted online marketplace.